In today’s episode, we’re diving into a behind the scenes episode of what it looks like to work with the Savvy Podcast Agency team so if you’re looking to outsource either your podcast launch or your monthly management and want to learn more about the process, then stay tuned because this episode is for you.
I’m not going to talk about what happens before you say yes to working with us because that’s pretty standard and similar to most other people’s processes.
What I’m going to share with you today is our specific podcast process that every podcast client of the Savvy Podcast Agency gets to experience.
First, let’s start with the podcast launch process.
The Podcast Launch Process
After you have signed on to be a client of ours, you will receive an in-depth questionnaire where we dive deep into your business, your podcast idea, your target audience, and more. You will also receive information about podcast equipment, recording tips and tricks, and so much more.
After you’ve filled out the form and submitted it to us then you will get a link to book your kick off call with us.
During this call, we will go over your questionnaire and make sure that we have a thorough understanding of your business and podcast idea.
We’ll go over any expectations we have for you in addition to the launch timeline and you’ll get the chance to ask us any questions you have.
After the kick off call, you will start working on your deliverables (aka recording your intro/outro, trailer, and first three episodes) and we’ll get started on your cover art based on your brand colors.
Once you’ve approved your cover art, then our designer gets started on your episode graphic templates and any additional launch graphics you can share to tease the podcast before launches.
We usually give you around 2-3 weeks to get your intro/outro, trailer, and first three episodes done and then we’ll get your trailer and intro/outro first and edit those and return them back to you for review.
Then once we have your launch episodes, we will work on editing those and you’ll get the chance to review them to make sure that you’re 150% satisfied.
Then we’ll move on to writing your show description and shownotes for your trailer and launch episodes.
Around week 3 we’ll hop on a call to talk about marketing your launch and make sure you’re prepared to tease your show and get people to go listen to the trailer, rate, and review prior to the launch.
Once we’ve got your approval on all the things, then we will set up your podcast host, upload your trailer, and syndicate your trailer to all the platforms.
In the two weeks leading up to your launch, you’ll be in tease mode while we are putting the finishing touches on everything.
About a week before you launch, you will drop your trailer and share it with your audience and encourage them to subscribe and listen to the trailer and get hyped about the upcoming launch.
On launch day, we’ll celebrate with you and you’ll see all your hard work come to fruition. We’ll keep you updated throughout the day on your stats and celebrate every milestone with you.
From there, if you enjoyed working with us, you can stick around for monthly management or we can offboard and you can handle your podcast management process on your own.
The above process is for our 4-6 week timeline, however, we do offer the launch in a VIP week format as well.
The Podcast Management Process
The monthly management process isn’t as shiny as the launch process, but it still will save you hours each month.
Once you’ve signed on to work with us and filled out your podcast questionnaire where we get to go deep into your business, podcast, and goals for the show – we will conduct an audit of your show and bring our findings to your kick off call.
On the call, we’ll go over our findings and give you suggestions on how to improve your podcast. Some of the suggestions we bring will be things we can implement while others will be things you as the host can implement.
After the audit, then we’ll get to work behind the scenes editing your audio, creating your shownotes, audiograms/videograms, connecting with your guests and so much more.
Basically, all you will be responsible for is showing up and recording your episodes. We will handle pretty much everything else.
We save our clients a minimum of 15 hours a month but it’s usually more like 20-30 hours per month on average.
Think about all the things you could get done if you just had 20 or even 30 more hours a month.
If getting help with your podcast launch or monthly management process sounds like something you are interested in, I’d love to chat with you.
Shoot me a DM over on Instagram to @savvypodcastagency or send me an email at firstname.lastname@example.org and we can chat about how our team can help you take your podcast to the next level. My DMs and inbox are always open. Even if you just have a question about podcasting, I’m happy to help. I look forward to chatting with you.
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