Today I am chatting with Kate Ahl. Kate is the owner and founder of Simple Pin Media, a Pinterest management and marketing agency. In this episode, we talk about how to use the power of Pinterest in your marketing.
What We Discuss In This Episode:
- Kate shares about herself and how she got started in the online space. She started her Pinterest marketing agency in 2014.
- Pinterest is where people go to search for content and ideas.
- Benefits of Pinterest for podcasters
- Podcasting is a long game.
- Pinterest now has multiple pin formats. Now they have the standard pins, idea pins, and Pinterest ads.
- Pinterest has been their number one traffic driver for over 9 years.
- Start by learning how the user experiences Pinterest before using it for business.
- Best tips and practice for designing standard pins.
- There are two ways Pinterest users interact with pins.
- Don’t add too much text on your standard pins – less than 5 words.
- Know your strategy statement and keep your eye on the prize.
- Kate shares her favorite podcasts.
Guest Bio:
Kate Ahl is the owner and founder of Simple Pin Media, a Pinterest management and marketing agency. Her company has worked with over 1000 Pinterest accounts over the last 8+ years. Their goal is to help business owners understand how to leverage the platform to grow their email list, find cold leads, and make more sales. Kate is a Pinterest speaker, teacher, podcaster, and strategist.
Links Mentioned:
Smart Agency Masterclass Podcast
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